
"I use art and design to breathe life into ideas that captivate and inspire."
- AVWU, Designer & Artist
Photo by Kevin Chaves/Steve St. Jean/Collective Arts (Drink Creatively campaign)
Av Wu (Avril Wu) is a Toronto-based Creative Director and multidisciplinary designer known for her vibrant work that spans walls, billboards, and packaging for brands across the food, beverage, tech, and beauty industries. From large-scale storefront installations to in-app experiences, she creates cohesive visual worlds that connect brands to their audiences across physical and digital spaces.
Her work is shaped by the nuances of culture, a strong emphasis on narrative-driven design, and a user-centric approach that prioritizes clarity, connection, and experience.
Her portfolio includes collaborations with clients such as Tim Hortons, Henkel, Starbucks, The Toronto Maple Leafs, Wattpad, TIFF, Absolut Vodka, The Delta Hotel, Smorgasburg, and the City of Toronto.
I work with great brands and great people
SEPHORA
TORONTO MAPLE LEAFS
STARBUCKS
DELTA HOTELS
WATTPAD
TIM HORTONS
COLLECTIVE ARTS BREWERY
SMORGASBURG
TIFF
1PASSWORD
CITY OF TORONTO
ABSOLUT VODKA
WHAT I DO
MURALS/LIVE ART
Transform your space with bespoke murals and live art that captivate and inspire. Whether it's a corporate office, restaurant, or public venue, I bring creativity to life, turning walls into vibrant canvases that resonate with your vision and audience.
VISUAL BRANDING
Define your visual brand identity with our branding services. From logo design to brand guidelines, I create cohesive visual identities that communicate your values and resonate with your target audience, ensuring a memorable and distinctive presence in the market.
ILLUSTRATION
Tell your story visually with our bespoke illustration services. From digital to hand-drawn illustrations, I specialize in creating captivating visuals that convey narratives, concepts, and emotions, tailored to meet your specific needs across various mediums and platforms.
MERCHANDISE / PACKAGING DESIGN
Elevate your products with our innovative product design solutions. From concept ideation to prototyping, I blend creativity with functionality to create products that not only look stunning but also enhance user experience and drive business growth.

